Accelya: Taking Airlines from the drawing board to the Skies


2021 saw over 40 new airlines take to the skies for the first time looking to make their mark in a fiercely competitive market. This group includes PLAY, Norse Atlantic, flypop, and Bamboo Airways, which are using Accelya’s revenue management solution to get their airlines from the drawing board to the skies.

Iceland’s newest airline, PLAY, had its inaugural flight from Keflavík International Airport to London Stansted Airport in June 2021 and now flies to numerous European destinations with plans to expand to the US East Coast this year.

Founded in 2021 and starting operations this year, Norwegian entrant, Norse Atlantic, is a low-fare, long-haul carrier that will fly to various European and US cities.

flypop’s vision is to provide low-cost, point-to-point flights between London Stansted Airport and second cities in South Asia, starting with India. The UK newcomer’s operations will come to fruition in summer 2022.

Newly-launched Vietnamese arrival Bamboo Airways invites passengers to explore the world with them and fly to some great spots in Germany, UK, Taiwan, Korea, Japan, Thailand, Singapore, and Australia.

Revenue management is essential because its activities influence 65% of an airline’s bookings. With start-up airlines having no historical data, Accelya’s revenue management solution helps them employ multiple data sources to make critical pricing decisions. For example, live booking data, third-party fare data, market capacity, and other sources give these new airlines the insights they need to take on the world.

Find out more information in Accelya’s latest insight.